My Word

Hello Friends,
Did you hear this story? Not long ago, an online shopping site in New Zealand had a glitch in its e-commerce system. Delightfully surprised customers started snapping up expensive televisions, iPods and other popular electronics merely for the cost of shipping and handling.
 
So, if the original price had been $1500, and you got it for $4.95, you’d say that was a good deal, right? Absolutely. Unfortunately, the mistake was soon corrected. As more and more people took advantage of the glitch, they spread the word to more and more people (where else?) on Twitter. That’s actually where the company itself heard about it – and pulled the site for maintenance. People love a good deal. They love to tell their friends. And when something sounds too good to be true, it usually is.

Turns out, the orders didn’t actually go through. Not surprisingly, the customers were given the option to purchase at the correct price or cancel the order. The truth is, we might not be able to tell you where you can get a plasma TV for less than the price of a cup of fine coffee. But we can tell you this. Whenever you’ve got an issue with your heating and cooling, we’ll give you the best service at the best value and treat you like our best customer. If you’ll tell your friends about us, we’ll make the same pledge to them.

Sincerely,
Bob Wiseman

P.S. Please use the coupons in this newsletter for helpful savings for yourself – or share them with a friend!

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